In the past year, there have been some substantial changes in the way businesses are ranking in search engines. Most of these changes have been implemented through Google, one of the most commonly used search engines, but other search engines like Yahoo and Bing are Read more
Every SEO expert and search engine marketer has been talking about Google Panda lately. But just what is it, and how does it effect you as a business owner? To understand that, you first have to know a bit of history. Old SEO Before Google Read more
Don’t get caught out by Google Penguin This is about Google Penguin and what you can do about it if you believe you’ve been affected. Google is a search engine whose primary objective is to provide quality search results. Consequently, over the years it updates Read more
There was a day when getting a top ranking for a competitive search term with Google was easy. All you had to do was acquire a few thousand backlinks from various sources, all with the desired search term in the link description. If you had Read more
Social networks have transformed businesses in a way nobody could have predicted. They provide for wonderful marketing opportunities and allow a business to reach a larger number of people in a simple and inexpensive way. Google+ is no exception, and even though it has been Read more
You’ve got a great product, an attractive website and interesting content. That’s enough to attract customers and sales, right? Not really! The “if I build it they will come” approach doesn’t usually work when it comes to internet sales. Why? Because if your potential customers Read more
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